The goal
The old site was slow and dated, clumsy on phones, and had no way to book a class online. Contact paths weren’t clear, so traffic rarely turned into students, and there was no analytics to measure any of it.
Real client project
Fitness & Martial ArtsGulf Shores, Alabama
A complete rebuild that lets prospective students book a trial class online instead of waiting on a phone call.


The goal
The old site was slow and dated, clumsy on phones, and had no way to book a class online. Contact paths weren’t clear, so traffic rarely turned into students, and there was no analytics to measure any of it.
What we built
We rebuilt the site with premium branding and a mobile-first layout, added online trial booking, and put clear calls to action on every page. Membership options, instructor bios and the class schedule answer questions before visitors have to ask.
The result
A fast, modern site where prospects can book a trial on their own, with SEO and lead tracking that make growth measurable.
Prospects reserve a trial class without waiting on the phone.
Built for the phone, where most students find the gym.
Calls to action that guide visitors toward booking.
Options, coach bios and the schedule, all in one place.
Nearby searchers can actually discover the gym.
Every call and booking measured.
As published in the Gulf Shores BJJ case study. Results also reflect the academy’s coaching and reputation.
No contracts · No sales call required · 7-day money-back guarantee
Gulf Shores Brazilian Jiu-Jitsu is a custom Tech Turtle project and may differ in scope from the advertised plans.