The practical answer
A yearly website budget combines the website plan or build cost, hosting, domain arrangements and optional services. Compare the first year with the following year, and distinguish monthly-payment totals from annual prepaid offers.
A monthly price is easy to understand but does not tell the entire budgeting story. Some projects have an upfront build fee. Others have a paid subscription with the build included. Your business may also use email, booking or other services billed separately. A useful annual budget names each cost once and records what changes at renewal.
Download the free yearly budget worksheet. Enter your actual quotes and billing terms. Blank rows are prompts, not a claim that every business must buy every service.
Start with the website itself
At Tech Turtle’s current monthly rates, Starter is $14.99, Business is $29 and Business Pro is $50. The standard build has a $0 upfront build fee with a paid website subscription. The table below shows 12 monthly payments. It is arithmetic for planning, not a separate annual offer or a requirement to remain subscribed for 12 months.
| Plan | Monthly payment | 12 monthly payments |
|---|---|---|
| Starter | $14.99 | $179.88 |
| Business | $29 | $348.00 |
| Business Pro | $50 | $600.00 |
The plan comparison offers monthly and yearly billing. If you choose yearly billing, use the actual annual amount shown there instead of adding it to 12 monthly payments. These are alternative billing choices, not two charges to count in the same year.
Separate included items from optional costs
Current website plans include hosting, SSL and standard domain registration and renewal while subscribed, subject to their terms. Business email hosting is separate. Do not add a second hosting charge unless it represents a service you actually need. If you already own a domain or have a separate provider, record the arrangement and confirm what remains billable.
- Extra pages or custom features: obtain an agreed scope and quote.
- Website updates: check the included allowance and extra-change terms.
- Ongoing SEO: optional monthly work, separate from initial setup.
- Business email: use your provider’s actual mailbox costs.
- Third-party services: list only the tools your business will use.
Compare the first year and the next year
For each line, record whether it is one-time, recurring or usage-based. A one-time migration cost belongs in the year the work happens. A recurring mailbox subscription belongs in each year you expect to use it. A promotional first-year price should not be copied into the renewal year without checking the renewal terms.
| Budget line | First year | Following year |
|---|---|---|
| Website plan | Selected billing amount | Current renewal amount |
| One-time project work | Approved quote, if needed | Only new approved work |
| Email and other services | Actual expected charges | Expected renewals and changes |
| Optional changes | Planned scope or allowance | Reassess rather than assume |
A simple illustrative scenario
A business choosing monthly-billed Business would budget $348 for 12 website payments at the current rate. If it also uses a separately billed email service, that amount belongs on a different line. If it needs no custom work, the custom-work line can remain zero. This example does not assume an email price or invent a required add-on.
Ownership is a separate comparison
A subscription and an outright purchase are different arrangements. Review who owns the finished website, what happens at cancellation and any buyout option before comparing them as equivalent purchases. Do not include a buyout in the budget unless you actually intend to choose it, and check the current terms and post-buyout hosting arrangements.
Review the budget before each renewal
Keep the plan name, billing date and owner responsible for each account alongside the amounts. Before renewal, ask whether the service still supports the business and whether its scope has changed. The small-business website cost guide helps compare the broader options; the hosting and email guide helps avoid confusing separate services.
Frequently asked questions
No. It is twelve monthly payments added together. Yearly prepaid pricing is a separate billing option shown on the plan page.
Yes, if you use a separately billed business email service. Tech Turtle website plans do not include mailbox hosting.
Not necessarily. Use the applicable renewal terms and account for any changes in scope, optional services or third-party charges.
Written by
Tech Turtle
Website planning resources
Practical website planning guidance from Tech Turtle, a Wausau, Wisconsin team serving small businesses across the United States.







