2026 program · Wisconsin small businesses
Applications are closed. The next round opens September 2027.
Thank you, Wisconsin. The 2026 Small Business Growth Grant was fully allocated, and the follow-up Website Assistance Credit has now ended. We'll open the next program round in September 2027.
Applications closed — next round opens September 2027
The 2026 program and Website Assistance Credit have ended. The next round opens September 2027 — early applications aren't accepted, award values vary, and selection isn't guaranteed.
Before the next round
What to know about September 2027
We want everyone to have the same fair shot, so the next round follows the same rules for everyone.
Opens September 2027
Applications for the next program round open in September 2027.
No early applications
We can't accept or hold applications before the round opens. Submissions sent early won't be reviewed.
Award values vary
Award types and values are set for each round and depend on each selected business's needs.
No promise of acceptance
Every application is reviewed competitively. Applying does not guarantee selection or any award.
The original 2026 grant is fully allocated: The $50,000 Small Business Growth Grant — the combined retail value of in-kind website, marketing, technology, automation, and LeadRilo services for 9 Wisconsin businesses — has been fully committed. That grant was awarded through a competitive, criteria-based review with no purchase necessary.
The Website Assistance Credit is a separate opportunity: up to $2,000 toward a qualifying Tech Turtle website project. Unlike the original grant, the credit applies toward the purchase of a website — it is not cash, has no cash value, and is subject to approval and available scope. Submitting an application does not guarantee approval or the full credit amount.
Tech Turtle is privately funded and is not affiliated with the SBA, WEDC, or any government agency. Read the full Official Rules for complete terms.
For the record
About the 2026 Growth Grant
The 2026round is complete. We're keeping its details here for transparency.
The original 2026 Small Business Growth Grant
Fully allocated — $50,000 in-kind for 9 Wisconsin businesses. View details.
The original 2026 Small Business Growth Grant
Fully allocated — $50,000 in-kind for 9 Wisconsin businesses. View details.
Our flagship grant awarded $50,000 in combined in-kind website, marketing, technology, automation, and LeadRilo services across 9 Wisconsin small businesses, chosen through a competitive, criteria-based review with no purchase necessary. That allocation is now fully committed. It is kept here for transparency.
Grand Growth Grant
1 recipient
Our largest award — a comprehensive growth package for one Wisconsin business with strong potential for measurable impact.
May include
- Premium website design & conversion improvements
- Local & technical SEO foundation
- Analytics & attribution infrastructure
- Strategic landing pages & marketing strategy
- Reputation infrastructure
- LeadRilo implementation & lead-response automation
- Up to 12 months of LeadRilo access where appropriate
Digital Growth Grants
4 recipients
Website, search visibility, and conversion improvements for four Wisconsin businesses ready to grow online.
May include
- Website redesign, development, or expansion
- Local SEO & search visibility
- Conversion optimization
- Analytics & strategic landing pages
- Lead-generation infrastructure
- Reputation strategy & marketing technology
Lead & Technology Growth Grants
4 recipients
Lead-management, automation, and technology implementation for four Wisconsin businesses losing opportunities to slow follow-up.
May include
- LeadRilo implementation & onboarding
- CRM / lead centralization
- Lead follow-up & missed-opportunity recovery
- Lead-response automation & appointment workflow
- Lead attribution & follow-up infrastructure
- Eligible LeadRilo subscription access
How recipients were chosen
Potential Business Impact
30%How meaningfully the awarded services could improve the applicant's growth, visibility, and results.
Demonstrated Need
25%A clear, genuine need where Tech Turtle and LeadRilo services would make a real difference.
Community / Local Economic Impact
20%The applicant's contribution to their Wisconsin community and local economy.
Clarity of Growth Plan
15%How clearly the applicant articulates their goals and how they would use the services.
Ability to Implement & Benefit
10%Capacity to participate in implementation and benefit from the awarded services.
Program timeline
Applications Open
September 1, 2026Applications Close
October 31, 202611:59 PM Central Time
Application Review
November 2026Recipient Announcement
December 2026Implementation
Following recipient onboarding
Need a better website before September 2027?
You don't have to wait for the next round. See our standard website pricing, or request a quote for your project.